IMXP is a vertically integrated experiential company dedicated to creating immersive experiences that push the boundaries of reality, technology, and human connection. The IMXP mission is to catalyze human potential, through extraordinary experiences that blend cutting-edge technology with ancient wisdom.

I was tasked with coming up with a unique motion language for the IMXP case study, taking inspiration from the visual elements developed for the brand, such as the sporadic flickers and trails from neon lights. My goal was to capture and immulate the experience that one might encounter at an IMXP event.